Art Seifert, CPCU, CIC, RPLU, president of Glatfelter Program Managers, will address the AIMS Society at its annual meeting March 1, which takes place in conjunction with the organization's annual PRO-to-PRO Executive Retreat. His remarks will focus on the importance of strategic thinking and planning when building marketing and sales capacity in independent agencies and brokerages.
AIMS Society Executive Director Kitty Ambers, CPIA, CIC, CISR, CPIW, said, "Given the rapid pace of change taking place in the insurance arena, it's especially important now for agency and brokerage leaders to take a step back and make sure they are taking a holistic approach to client acquisition activities. Mr. Seifert's strong management background and his proven expertise in strategic planning will offer tremendous insight for the principals, producers and other leaders taking part in our flagship event."
In addition, AIMS Society today announced that Travelers has agreed to support the association as Platinum Sponsor for the annual conference, which brings together industry leaders interested in learning and sharing ideas about new and emerging sales and marketing approaches in the P&C business.
Linda Dodson, second vice president-agent and field sales solutions and operations at Travelers, said, "Travelers is committed to its independent agency partners and their ongoing success. We're very happy to work with associations such as AIMS Society that educate agents and brokers and help them improve their sales and marketing effectiveness in today's dynamic insurance marketplace."
AIMS Society's PRO-to-PRO Executive Retreat is a unique gathering of top insurance marketing and sales professionals. The 2013 event will take place February 28-March 2 at the Embassy Suites Dallas - DFW Airport North/Outdoor World. To register or learn more, visit bit.ly/PTP2013. A limited number of sponsorship opportunities remain; to learn more, contact Kitty Ambers at 804-674-6466.