Posted on 15 Sep 2011
Pennsylvania-based insurance agency franchisor Keystone Insurers Group (KIG) announced today its endorsement of insurance marketing firm Neilson Marketing Services’ telemarketing program for its agency partners.
Keystone agencies will have access to services at significant discounted rates. Founded in 1983, Keystone has property/casualty premiums upwards of $1.4 billion, and is ranked fifth on Insurance Journal’s list of the Top 100 Privately Held Property/Casualty Agencies. Today, Keystone has 223 agency owner-partners in Pennsylvania, North Carolina, Virginia, Indiana, Tennessee, Kentucky, and Ohio. Laguna Hills-based Neilson Marketing is the leading insurance marketing firm providing more than 5,000 agencies and brokers, carriers, wholesalers, MGAs/MGUs, and Program Administrators with a wide range of marketing services since 1988.
"We’re looking forward to working with Keystone’s agency partners and providing them with what is known as the gold standard in insurance telemarketing,” said CEO Larry Neilson of Neilson Marketing Services. “Our programs are designed to provide opportunities for growth in both general and specific markets that an agency wishes to going after. Our knowledge and experience in intelligent list purchasing and business lead generation, in addition to our niche marketing programs, pivot well with the goals of Keystone’s mission to help their partners produce profitable, sustainable growth,” continued Mr. Neilson.
Neilson Marketing’s insurance telemarketing services and Best Practices operation are designed to develop new customers, empowering producers to sell and support staff to focus on customer issues. Neilson Marketing employs the methodology, staff, technology, monitoring, and experience to generate a program that produces new sales, supports cross-selling and up-selling opportunities, and maximizes client retention.
Keystone’s agency partners will have access to Neilson Marketing’s telemarketing services at significant discounts. The endorsement and relationship with Neilson Marketing underscores Keystone’s commitment to helping its agency partners maximize sales volume and increase their worth with value-added services.
To find out more about Neilson Marketing’s telemarketing services for Keystone partners, contact Mike Neilson at 800.736.9741, ext. 3056, or via email at: firstname.lastname@example.org.
About Neilson Marketing Services
Founded by Larry and Jeff Neilson in 1988, Neilson Marketing Services in addition to providing turnkey telemarketing programs, also offers agencies an Internet Marketing and Social Media Marketing system designed to attract, close, and build stronger relationships with customers. The system includes Search Engine Optimization (SEO), Website Design and Development and Microsite Partnering, Social Media Optimization, Pay Per Click Management, Automated Lead Conversion and Client Nurturing System, Statistical Reports, Training and Support, and more. www.neilsonmarketing.com