This statement discloses the Privacy Policy for the www.programbusiness.com website (the “Website").  Questions for clarification of this statement or comments may be addressed via email to: operations@nmsdata.com.

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1. COLLECTION OF INFORMATION

We collect personal and non-personal information when you provide it to us in the course of using our Website.

Non-personal Information

The non-personal information that we may collect includes your browser type, the URL of the previous website you visited, your ISP, operating system, and your Internet protocol (IP) Address. The non-personal information is not used by us to personally identify you and is not readily usable for that purpose. 

We may use analytic and reporting technologies to record non-personal information such as Internet domain and host names, Internet protocol (IP) addresses, browser software, operating system types, click patterns, and the dates and times that the Website and our services are accessed by you. We may in contract with a third party to help us manage, monitor and optimize our Website and measure the effectiveness of our advertising, communications and use of the Website. We may use web beacons and cookies (described below) for this purpose.

Personal Information

In addition to non-personal information, when you register or subscribe to our service or otherwise make a purchase through our Website we will collect personal information such as your name, mailing address, telephone number, credit card number, email address, and other information that we request during the registration process. We may also contact you for other marketing purposes. In addition, if you communicate with us regarding the Website or any of our services or products we collect any information that you provide to us during the course of our communication.

If you send us an e-mail or respond to the Contact Us section, in addition to the general visitor information, we also will record your e-mail address and any other personal information included with your message. We will use this information to respond to your message and may add your address to an e-mail distribution list used to announce new products or to update the status of other products or otherwise contact you for marketing purposes.

In order to use our online ordering procedure or to access secure pages, you must register.  Visitors may complete registration forms to be added to our distribution list(s) to receive e-mail newsletters, third-party e-mail advertisements, and information about our products and services.

If you access software or other on-line products or services or download data or other documents from our Website, in addition to the general visitor information, we will collect and store your name and e-mail address and other information on the registration form. This information will be incorporated into one or more of our database(s). We may use this information to send you solicitations for our products and make other marketing contacts.

If you order a product on-line, in addition to the general visitor information, we will require certain personal information, including (i) financial information necessary to process the order (such as a credit card number or account information), (ii) location information (including address and business affiliation) necessary to ship and process the order (which will include mailing and delivery addresses and telephone numbers) and to otherwise support our customer database and (iii) unique identifiers (such as a user password). We use this information to authorize and process your order and also to track order fulfillment and billing. (Customers who do not wish to provide this information on-line may order products by telephone or mail.) The customer specific information will be incorporated into one or more of our customer database(s). We periodically send our customers, either by regular mail or e-mail, information and solicitations for our products and make other marketing contacts. We also use composite demographic or profile data for our own internal research and when dealing with advertisers.

Any usage of on-line chat sessions is considered a public usage and you assume responsibility for any information or content which you submit.

2. SHARING INFORMATION

Basic Viewing

For visitors who only read or download pages from our Website no individual identifying data is shared with third parties, other than our affiliates or subsidiaries. We may disclose or sell collective demographic and user profile data with third parties. We may disclose this non-personal information, in aggregate form, to potential strategic partners, advertisers, investors, customers, and others. You may not opt-out of the sharing of this information.

Registered Viewers

Visitors who register may be included in one or more of our customer database(s). This data may be shared or sold to third parties. We will disclose your personal information to protect or enforce our legal rights and policies, to protect or enforce the legal rights of a third party, or as we in good faith believe we are required to do so by law (such as to comply with a subpoena or court order, for example).

We may contract with various third parties who help us provide, maintain and improve the Website and the services we provide and the services and products we offer and sell and such third parties may have access to your personal information in order to perform their services. For example, we use a third party to process payments made to us, and may subcontract out production, fulfillment, analytics, reporting or other operations. We may contract with third party contractors to help us manage, monitor and optimize our Website and the services and products we offer and sell. We may also use third party contractors to help us measure the effectiveness of our advertising, and communications. We will enter into  confidentiality and non-disclosure agreements with all third parties that have access to your personal information which will prohibit them from using or disclosing your personal information except for the purpose of providing services to use. We intend to take commercially reasonable steps to enforce such non-disclosure and confidentiality agreements if and when we become aware of any violations.

E-Mail Users

Parties who send us an e-mail or respond to the Contact Us section may be included in one or more of our customer databases. This data may be shared or sold to third parties.

Online Product and Service Users

Parties who order on-line will have certain information entered in one or more NMSDATA database(s). Information in our customer databases may be shared or sold to third parties. This may include any information supplied to NMSDATA other than individual financial information (such as credit card or account data, and personal passwords). We will disclose credit card account, billing and expiration data only to the institutions with which it has a merchant relation, including charge authorization services. Delivery information may be disclosed to shippers and others in the delivery process for the purpose of delivering goods and tracking shipments. Payment information may be disclosed to credit reporting bureaus or used for collection purposes.